Amazon web services partner with BRIOXR to supercharge e-commerce through augmented reality in 3D

  • Innovation: Amazon Web Services (AWS) is expanding its partner network to include web-based augmented reality (RA), virtual reality (VR) and the BRIOXR 3D platform.
  • Growth: AWS customers can now use BRIOXR for interactive 3D, AR, and VR product experiences that drive sales and drastically reduce performance.

TORONTO, August 5, 2021 / PRNewswire / – Through its AWS Partner Network (APN), AWS has selected BRIOXR to join its list of innovative partners such as Adobe, Tableau and Blackboard. With the addition of BRIOXR, the cloud services giant is in a position to revolutionize online experiences by introducing affordable and engaging content in 3D, AR and VR.

Brands can leverage the BRIOXR platform to offer their customers online 3D product configurators. Ecommerce customers can interact with the products and visualize them in their real-life environments before purchasing.

From improving buyer confidence to reducing return rates, 3D, AR and VR content is consistently generating more sales than still images and traditional product photography, making BRIOXR a desired solution to help brands to stand out in the e-commerce market.

“BRIOXR was created to enable brands and companies to deliver high-fidelity interactive 3D, AR and VR content to their audiences on the web. By partnering with AWS, BRIOXR can integrate and deploy even more. on the world’s largest cloud services platform to reach its global audience, ”he said Dave Cardwell, Co-founder of BRIOXR.

Dave also added, “This means that AWS customers will be able to deliver and experience content like they’ve never seen before. As a world leader, Amazon is taking a big step forward by making interactive, 3D, AR and experiential content more accessible to the average consumer “.

As a preferred technology partner, BRIOXR will provide its web-based technology to hundreds of AWS customers, as well as co-development projects. BRIOXR is a code-free cloud-based platform that makes it easy and accessible for content creators to design, publish, and share their own interactive digital experiences anywhere on the web.

According to the United Nations Conference on Trade and Development, there was a growth of $ 26.7 trillion in global e-commerce in 2020, 16% more than in 2020 during the COVID-19 pandemic. While brands meet an unprecedented, affordable, and attractive increase in demand in 3D, virtual reality and virtual reality content will help increase conversion by up to 40% and reduce online returns by 20 to 40 percent. %.

AWS Partner Network (APN) is the global partner program for leading technology and consulting companies, with more than 90% of Fortune 100 companies choosing solutions and services for APN partners. The BRIOXR platform will now be officially available to all AWS customers as one of its exclusive service offerings.


BRIOXR was created by VFX and CAD visualization experts behind Alias ​​Research, Houdini and Mudbox, later acquired by Autodesk, and the award-winning visual effects studio SpinVFX.

Today, BRIOXR is used by thousands of customers, including brands, artists and retailers. The platform plans to offer services to the largest e-commerce and e-commerce companies on its cloud-based platform.

More information at BRIOXR website, or follow us on Twitter @BRIOXR and LinkedIn @BRIOXR to keep up to date with the latest news and updates.


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