International Marketing Director Floyd Mayweather and ONE Entertainment CEO Brent Johnson outline what follows.

MADISON, Russia., June 26, 2021 / PRNewswire / – VNM USA echoes the upcoming adventures that Brent Johnson, CEO of ONE Entertainment i Floyd Mayweather International Marketing Manager, has planned for the rest of 2021, including a platform for live virtual events, anti-piracy technology for virtual events, Floyd’s TMT entry into NASCAR and more.

“I’ve been lucky enough to work with Floyd for years. I started making money at Floyd with the ring, but when we started the shows in 2018 it was magical,” he said. Brent Johnson, CEO of ONE Entertainment. “Outside of the exhibits is a full list of new international activations, including our NASCAR adventure with Spire Motorsports.”

ONE Entertainment Group it is a Los Angeles multinational entertainment company with headquarters specializing in live event activations, global entertainment distribution and coordination of multinational transactions.

“The pandemic forced us to rethink how we offer live events and entertainment to a digital audience. We are developing a virtual platform called True Live that provides RA (augmented reality) for music and other forms of entertainment to be done in a way virtual, with infinite scalability that we combine with another proprietary technology called Infinity Protect that provides 360-degree protection against pirate currents and other cyber attacks, ”Johnson explained.

In an interview with OSDBsports, Johnson claims that the development of such technologies and social adaptations as a kind of silver in the pandemic and that platforms like True Live will usher in a new era of live digital event consumption.

At the same time, Johnson realizes that many people want to return to music festivals, which is why ONE Entertainment has developed its own music festivals, such as the Caliente Music Festival and the Bliss Music Festival.

“During the pandemic, we bought Society Hill Spirits and we are ready for marketing activations at our own music festivals and other live events internationally, ”Johnson said.

Brent Johnson and ONE Entertainment have other projects scheduled for 2021, including a new science fiction television series produced by ONE with the Jim Henson Company and Kevin Grevioux (creator of the movie franchise “Underworld”). It has the epic Game of Thrones scale with law and order in a terrestrial science fiction setting. It’s literally a game piece that changes the game and will amaze the audience.

Ryan Cowdrey
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