Power Digital Marketing, a San Diego-based digital marketing agency, has announced three new clients, including Rey, an Austin-based mental health and wellness startup that offers therapy through Zoom, Phone, Email and Virtual Reality.
Founded in April this year, Rey announced in July that it had raised $ 10 million, bringing the total Series A funding to $ 26 million. The final round was led by Optum Ventures and Oxford Sciences Innovation.
Another new Power Digital customer is OWL, the acronym for “One Whole Life.” Based in the Venice neighborhood of Los Angeles, OWL offers nutrient-dense bone broth elixirs and hemp smoothies with ingredients to cure and overcome digestive problems. The company also offers an oil-based organic skin care line.
Skinny Confidential, another new Austin-based customer, sells face oils and ice rollers designed to reduce facial inflammation from the gums.
“With innovation at the center of everything we do here at Power, we are proud to work with such remarkable companies that are changing the game,” said Jeff Mason, president of Power Digital. “We are honored to support the growth of an incredible variety of disruptive industries and to play a key role in their successful journey. Together, our teams will continue to evolve and elevate, turning challenges into impactful results.” .
Rachel Bergman appointed Cordial’s director of revenue
San Diego-based Cordial, which offers a multi-channel marketing platform for retail brands, has named Rachel Bergman as the company’s first revenue manager.
As a CRO, Bergman will be responsible for sales and customer experiences and will play a key role in Cordial’s leadership through its next phase of global growth and expansion, the company said. Cordial helps its customers, including Revolve, 1-800 Contacts, Backcountry and Eddie Bauer, make money with emails and mobile marketing messages.
Previously, Bergman held executive management positions at Harland Clark, a company specializing in check printing, card personalization and instant issuance, and at Persado, an artificial intelligence consulting firm that advises clients on the right words in every interaction with customers. She was also CEO of Experian ChettahMail, where she oversaw 650 employees and helped drive annual revenue growth from $ 10 million to more than $ 200 million. In 2004, ChettahMail was sold to Experian.
“I’m incredibly excited about the addition of Rachel to our team, and what that means when we start the next phase of growth for the company,” said Jeremy Swift, co-founder / CEO of Cordial. “Rachel has owned the customer experience since the day we introduced ourselves and throughout her journey with Cordial. She is a truly world-class business executive and will be a catalyst for revenue, exceptional service and incredible results. for our customers “.
“It’s a privilege to join Cordial, especially right now,” Bergman said. “The space is prepared for another phase of interruption and the highly differentiated technology of Cordial and his capacity to solve complex challenges for retailers of all the sizes are perfectly adapted to take advantage of it. I am delighted to have the opportunity to interact with customers every day, to learn new ways to give them the opportunity to accelerate revenue acquisition, offer exceptional experiences to customers and achieve new levels of customer loyalty. faster and more efficiently than ever. before.”
Mindgruve named to the Inc. 5000 list for the fourth consecutive year
Mindgruve, a San Diego creative marketing agency, reports that it has earned a spot on the list of Private Company Fastest-Growing 2021 Inc. for this fourth consecutive year.
Inc. placed Mindgruve at number 4,614 with a growth rate of 55%. In the Inc. list 2020, Mindgruve was listed as number 2,789 with a growth rate of 143%.
“This is an incredible honor,” says Chad Robley, CEO and founder of Mindgruve. “Since 2001 we have remained faithful to the philosophy that if we grow our customers’ businesses, we will grow ours. See Mindgruve in Inc. List 5000 from 2018 is proof of that ”.
Mindgruve, a San Diego-based two-person store, grew over two decades to become an independent, global marketing agency with a workforce of about 60 employees. The agency’s current client list includes consumer products, clothing, sports, health, technology and finance companies. Customers include Farmers & Merchants Bank, Mitek, Levitas Bio, Sony and Bay City Brewing.
El Mightier 1090 Airing Fighting Irish Football
XEPRS 1090-AM sports radio station The Mightier 1090 will be the exclusive Southern California radio home for the University of Notre Dame football games during the 2021 season, station operator Bill Hagen announced . The games will be broadcast on XEPRS via Skyview Networks.
“This is another big win for 1090,” Hagen said. “We are honored to have Notre Dame football back on the big stick for one more season. Most other seasons are cutting and cutting, and we continue to add great programming.”
“We are pleased, once again, to bring the legacy and excitement of Notre Dame football to Southern California with our partner, The Mightier 1090am,” said Steve Jones, president / CEO of Skyview Networks. “As he entered his centennial year on the radio this season, the excitement of another championship race will make Notre Dame alumni and fans tune in from coast to coast.”
In 2020, Notre Dame Global Partnerships, head of multimedia rights for the Department of Athletics at the University of Notre Dame, signed a multi-year agreement with Skyview Networks, based in Scottsdale, Arizona. Skyview said it has relationships with more than 5,700 American radios. stations. The Fighting Irish football team receives Toledo on September 11 and Purdue on September 18.
Rick Griffin is a San Diego-based marketing and public relations consultant. His MarketInk column appears weekly on Mondays in the Times of San Diego.