New immersive Van Gogh exhibit from Atlanta: everything you need to know

Get tickets while you can still.

Whether you’re a certified art aficionado, a kid in elementary school, or a legal-age Atlantean who only ends up at the High Museum of Art when there are cocktails, you probably feel too familiar with Vincent van Gogh. But no matter which of these categories exists, Van Gogh: The Immersive Experience will make you feel more committed to one of the most gifted, troubled, and celebrated artists of all time.

Currently, the incredibly popular experience has exhibits across America (including cities like New York, Las Vegas and Washington, DC, to name a few) and across Europe, and this summer Van Gogh: The Immersive Experience went to Atlanta. . Organized by Exhibition Hub and Fever, the video and virtual reality-based exhibition has sold out easily over the past few weeks, so I recently paid him a visit to see what the whole hype was all about.

Upon entering, I didn’t know much about what to expect. Before my visit, I had only seen photos of people wearing virtual reality headsets and shots of the projection room which is definitely awesome. As a result, I had the impression that it would be more of a passive, seated viewing experience than a more traditional museum exhibit, but there is so much more to it than that.

My trip to Van Gogh: The Immersive Experience consisted of four parts: an intriguing journey through the life and art of Vincent van Gogh, an impressive 360-year video projection experience, an arts and crafts session DIY (a little less impressive) and an impressive virtual reality simulation.

As someone who has visited the Louvre several days in a row, I hoped there would be a traditional museum look to Van Gogh’s exhibition, and my prayers were answered immediately after I checked in at the reception. From a timeline of Van Gogh’s life, explanations of the repetitive nature of his work, a graphic highlighting the lack of commercial success during his lifetime, there was a wealth of information and images vibrating positioned through the walls. The passage section consists mainly of two large rooms and, although it was not long, in itself served as an excellent primer. Whether it was the famous self-mutilation of Van Gogh’s ear or his life in an asylum in the south of France, the clever text on the wall was an ideal precursor to the main attraction: the projection room. 360º digital.

Van Gogh Exhibition
Courtesy of Van Gogh Expo

Entering the projection room, it was clear that the images did not justify this part of Van Gogh’s attraction. The exhibition’s website didn’t lie when it said the experience is like getting into a Van Gogh painting. Every inch of this spacious room was lit with Van Gogh’s artwork, and there were people sitting on the benches, lying on rugs and sitting against the walls, staring intently at the magnificent screen. Most of the information included in the text on the wall in the first part of the exhibition was creatively displayed through aesthetically pleasing video projections.

After witnessing things like Van Gogh’s tendency to paint over and over again identical works of art almost from a new perspective of projection, I headed to the next part of the exhibition: the room of arts and crafts. This children’s section of Van Gogh: The Immersive Experience is essentially a bookstore to paint, but honestly, I wasn’t angry. Instead of leaving the attraction behind this stunning projection presentation, I was able to channel my creativity and new inspiration by taking a blank version of one of Van Gogh’s paintings and painting it. Starry night, Sunflowers, The bedroom, i Cafeteria Terrassa they were all available to choose from and while I was doing my painting job Cafeteria Terrassa It wasn’t worth showing it to anyone, there was the option for guests to post their work so everyone could see it.

I was much more excited about the final part of my visit than figuring out how to expose my recovery works, so I moved on to the virtual reality experience. After handing me a cloth eye mask, an assistant helped me put on my headphones and I started the virtual reality experience. Without leaving it too much, the virtual reality simulation is very beautiful. It features a journey narrated by Vincent van Gogh through the French countryside and, throughout the virtual reality experience, you will be amazed at Van Gogh’s ability to be inspired by the world and the beauty of the world around him. It was an awesome way to end an already amazing experience and then go out and receive my compliment Starry night I could definitely say that Van Gogh: The Immersive Experience is worth it.

Here’s everything you need to know before you head to Pullman Yards to check it out for yourself.

Van Gogh Exhibition
Courtesy of Van Gogh Expo

When is the exhibition open?

Since opening in Atlanta in May, Van Gogh: The Immersive Experience has become as accessible as possible by staying open for most of the week and on weekends. On Mondays, Wednesdays, Thursdays and Fridays, it is open from 10 am to 9 pm and on Saturdays, Sundays and public holidays, it is open from 9 am to 10 pm.

Where is the exhibition?

The Van Gogh exhibit is located in the Kirkwood neighborhood, in the Pullman Yards 1 building, the historic core of Atlanta’s Pratt-Pullman district. Hourly parking is available on site for $ 5 per hour via ParkMobile, so make sure you already have this app installed before you leave.

How long does the experience normally take?

Van Gogh’s attraction may not seem like much on paper, but it’s certainly a time-consuming experience. Expect to spend at least an hour at the exhibit, and if you’re not the fastest reader, you’ll probably end up getting closer to a 75-minute trip. That said, there’s a lot of knowledge to enjoy Van Gogh: The Immersive Experience, so take your time.

Are there any food or drink available at the hotel?

There is no food or drink available inside in the Van Gogh experience, but there are vendors located outside the attraction. During my visit, Golda Kombucha was one of the local companies that offered soft drinks and I was able to take home cans of their delicious botanical soda soda and Hombiscus Blood Orange Kombuchas. In addition to Golda, there were also stands where you could order alcoholic beverages such as beer and cocktails.

Is there anything else you need to know?

Yes, Van Gogh: The Immersive Experience is wheelchair accessible. In addition, to ensure that all visitors are as safe as possible in the wake of the COVID-19 pandemic, masks are mandatory within the experience for everyone.

How can I buy tickets?

Available through Fever, each ticket will allow you to access the exhibition and access The Van Gogh Studio online. Standard tickets are $ 35.40 for adults, $ 24.50 for children ages 4-12 and $ 26.70 for students, seniors and the military. VIP tickets, which include the virtual reality experience and a free poster, are priced at $ 52.30 for adults and $ 41.40 for children. The first thing you’ll probably notice when buying tickets is that this sample sells out very quickly, so keep in mind that you may need to plan your visit for a couple of weeks (and maybe even a month) with in advance. .

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Joshua Robinson is an Atlanta-based Thrillist contributor. Follow him on Instagram at @roshrisky.

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